City Council Report

 

City Council Meeting: January 12, 2009

Agenda Item: 8-A

To:                   Mayor and City Council

From:              P. Lamont Ewell, City Manager

Subject:          The Broad Foundations’ Proposed Museum in Civic Center

 

 

Recommended Action

Staff recommends that Council approve agreements-in-principle regarding the lease of Civic Center property for The Broad Foundations’ proposed art museum project and authorize the City Manager to negotiate and execute an agreement providing for the Foundations to reimburse any City expenditures in the event the Foundations choose to locate the museum outside Santa Monica.

 

Executive Summary

Pursuant to Council direction, staff has initiated negotiations with The Broad Foundations regarding creation of a public museum of art in the Civic Center.  The negotiations have resulted in proposed agreements-in-principle for consideration by the City Council.  The agreements-in-principle set forth conceptual commitments of the City and the Foundations.  Once approved, they would constitute a project description subject to CEQA review.  The City’s proposed commitments include making 2.5 acres available in the Civic Center for the museum, providing museum parking, expediting all permits and approvals, contributing $1 million toward the museum design, absorbing most fees, and paying for any off-site environmental mitigation.  The Foundations’ commitments include building a world-class public museum as the home of the Broad Collections, endowing the museum sufficiently to ensure its long-term viability, collaborating with local schools, and paying certain fees.  The proposed agreements-in-principle would provide the framework for eventual agreements between the City and the Foundations. Council is also being asked to authorize an agreement which provides for the Foundations to reimburse any City expenditures in the event the Foundations choose to locate the museum outside Santa Monica.

 

 

Background

At its November 17, 2009 meeting, the City Council directed staff to initiate negotiations with The Broad Foundations (The Broad Art Foundation and The Eli and Edythe Broad Foundation) regarding the creation of a public museum of contemporary art in the Civic Center.  The City Council’s direction followed consideration of The Broad Foundations’ desire to build a public museum and archive in a prime location in the greater Los Angeles area to showcase the Foundations’ contemporary art collections. 

 

Discussion

Pursuant to Council direction, City staff and The Broad Foundations’ representatives have negotiated proposed agreements-in-principle for the lease of City-owned land for the planned public museum.  Staff seeks Council approval of the proposed principles to provide a structure for the Foundations to seek entitlements and to create the outlines of an eventual agreement between the City/Redevelopment Agency and the Foundations.

 

Requirements of City and Redevelopment Agency

Under the proposed agreements-in-principle, the City or Redevelopment Agency would do the following, at City/Agency expense:

 

1.      Ground-lease the 2.5-acre site to the Foundations for 99 years at $1 per year.  On the site, allow the Foundations to construct a museum that must include art exhibition space and art archives and, at the Foundations’ option, may also include museum and Foundation support space, a museum shop, and a museum café.

Pursuant to the Civic Center Specific Plan and Creative Capital, open space and cultural facilities would be built in this location, likely at the City’s expense to construct and operate.  Under the proposed principle, the City would make the space available for the Foundations’ use for the proposed museum, which the Foundations would construct and operate at their own expense.  The identified uses would be allowed on the site, with the exhibition space and art archives required to be built.  The Foundations’ headquarters would also be located in the museum.  In addition to art and culture, the Foundations’ missions include advancing entrepreneurship in education and science.  If the subject property were commercially zoned and valued at $400 per square foot, the worth of the City land would be estimated at over $43 million.  Under similar assumptions, commercially zoned land would command an estimated annual rent of $3 million per year.  However, because the General Plan, Civic Center Specific Plan, and Zoning Ordinance allow only open space and cultural uses on the site, its value in the open market is negligible.  In fact, by paying to build and operate a museum on the site, it is arguable that the Foundations are effectively reducing the City’s capital and operating costs for the site.  In addition, because the land will not be used for a profit-making enterprise, the City’s lease of the property for $1 per year is similar to other leases of City property to service providers.       

 

2.      Clear and ready the site for construction including, without limitation, removing existing asphalt and other improvements, completing necessary grading, and running utilities to the site.

Prior to the commencement of construction by the Foundations, the City would prepare the site for construction.  The Public Works Department estimates a City expenditure of approximately $750,000.  It is anticipated that the City would otherwise make the investment for the development of parks and cultural facilities on the site.

 

3.      Provide parking as follows:

A.     Make the Civic Center Parking Structure, or any new parking resources developed within the Civic Auditorium District of the Civic Center Specific Plan, available for public patron parking at the same rates that are charged to other members of the public.

Public parking for the museum would be provided in the Civic Center Parking Structure.  If the City develops underground parking as envisioned in the Civic Center Specific Plan, such parking would also serve public visitors to the museum. It is anticipated that public parking would otherwise be required to serve the park and cultural uses on the site.

 

B.     Provide the Foundations with up to 1,000 free parking validations annually, to be used at the Foundations’ discretion for events that support the museum’s mission to make its art available for the benefit of the public.  Validations may not be used for private events unrelated to the museum’s mission, such as private parties, if any.

A limited supply of parking validations would be offered to support special events that expand the museum’s reach within the community.  At the current parking rate of $8 per entry, the annual value of the validations is $8,000.

 

C.    Make the Civic Center Parking Structure available for Foundations employee parking, at the same monthly rates that are charged to other employers and employees.  Designate 25 spaces for weekday, daytime use by the Foundation.

The Foundation would be able to purchase monthly parking passes in the Civic Center Parking Structure, with a limited number of designated, daytime spaces.  The arrangement is similar to the City’s agreements with the Santa Monica Courthouse.   

 

4.      Provide the Foundations with expedited and priority processing for all entitlements, permits, and approvals to implement the museum.

One of the Foundations’ top priorities is to complete the museum within an expedited timeframe.  Under the proposed principle, the processing of permits and entitlements would be expedited in a manner similar to the City’s success with expediting permits and entitlements for the development of the Annenberg Beach House. 

 

5.      Implement any required off-site environmental mitigations as part of the City’s broader responsibility for implementation of the Civic Center Specific Plan (CCSP) and any off-site mitigation measures required by the CEQA review of the museum or any entitlement approvals for the museum.

Under the proposed principle, the City would take responsibility for any off-site environmental mitigation.  It is likely that the City would otherwise take such responsibility as part of the CCSP implementation.  The Civic Center Specific Plan, which was certified in June 2005, identifies one off-site mitigation measure specifically tied to the development of the Civic Auditorium Special District.  The measure, which involves the implementation of an additional left-turn phase at the Ocean Avenue/Pico Boulevard intersection, is estimated to cost no more than $50,000.  Additional mitigations may be required once the CCSP is modified to include the museum.

 

6.      Designate staff to process entitlements, plan check, permitting, and inspection to expedite the permitting of the museum.

As has been done for the RDA-funded priority projects, designated staff would take responsibility for expediting project development.

 

7.      Expedite the CEQA review process including utilization of a contract EIR firm to prepare the EIR.

The City would rely on a firm that is familiar with the City and CEQA to expedite the environmental review.

 


8.      Make every effort to expedite the entitlement and permit process.

Through the use of designated and experienced staff and consultants, staff will expedite the entitlement and permit process.

 

9.      Make a one-time contribution of $1 million toward the design of the museum. 

The Foundations requested an annual contribution of one-third of the expected operating budget (approximately $4 million) to support the operations of the museum in Santa Monica.  The Foundations requested such assistance by demonstrating that it is in keeping with the financial support that many cities and counties across the country, including the City and County of Los Angeles, provide to their cultural institutions.  However, staff has recommended, and the Foundations have agreed to accept, a one-time $1 million contribution toward the museum’s design.

 

10. Make good faith efforts to pursue federal and state stimulus funds to assist with museum construction costs.

The City will continue such efforts.

 

11. Facilitate early design review by the Architecture Review Board and Planning Commission so that the Development Agreement provides final approval of key building elements (for example, building massing, elevations, colors, and materials.)  Subsequent design review would be limited to those design items not approved as part of the Development Agreement (for example, landscaping.)

As was done with the RAND Development Agreement, the proposed principle would provide the Foundations with a high-level of design certainty once the Development Agreement is approved.  To ensure that the Planning Commission’s and Architectural Review Board’s expertise is reflected in the Council’s approval of the museum design, the Planning Commission and Architectural Review Board would be engaged in reviewing the project early in the design process.

 

12. Maintain adjacent landscaped and plaza areas outside the perimeter of the museum building consistent with the highest standards applied to other public open spaces in Santa Monica. 

It is expected that the City would maintain these areas as part of any development of the Civic Center area.

 

13. Provide security for the exterior of the museum building and the park consistent with the highest standards applied to other public open spaces in Santa Monica.

It is expected that the City would continue to police these areas according to the high quality that the community has come to expect.

 

14. Pursue construction of the Civic Auditorium Park and the plaza area between the museum building and the Civic Auditorium; collaborate in good faith with the Foundations on the designs for the park and plaza.  The City will retain discretion regarding the final design of the park and the timing of construction; provided, however, that the City will in good faith take into consideration the reasonable concerns of the Foundations.

The proposed “good neighbor” principle is intended to ensure that the park design complements the museum’s design and operations. 

 

15. Ensure that the Foundations will not be charged, or will be reimbursed by the City, for all City processing and permitting fees (such as plan check, inspection and other similar fees) and City development impact fees (including sewer, parks and recreation, and other similar development fees and charges); provided, however, the Foundations will pay the School District Developer Fee and Child Care Linkage Fee.  Furthermore, the City will not be obligated to pay on-going taxes, if any, that the Foundations may be required to pay in connection with operation of the museum.

The direct and indirect cost to the City to absorb all permit and development fees is estimated at approximately $900,000. 

 

16. Facilitate the museum’s daily operations (e.g. with respect to such operational needs as pick-up and delivery of large-scale artwork by trucking companies.)

Any operational requirements in the Development Agreement will need to reflect the unique nature of the museum’s operations.

 

Requirements of the Broad Foundations:

Under the proposed principles-of-agreement, the Broad Foundations would do the following, at the Foundations’ expense:

 

1.      Construct a museum on the site to serve as the home and showcase of The Broad Collections and the headquarters of The Broad Art Foundation’s worldwide lending program.

Foundation representatives estimate an expenditure of between $40 million and $60 million for design and construction of the museum.

 


2.      Engage a world-class architect to design the museum.

As it is important that the museum becomes a signature building within Santa Monica and the Civic Center, the Foundation will engage an architect of major international stature to design the museum.

 

3.      Establish an independent endowment of $200 million to fund the museum’s operations, maintenance and art acquisitions.  The final agreements will contain provisions to ensure that the endowment is in place and dedicated to the museum operating costs, so as to ensure that the museum will continually maintain a world- class art collection on display for the life of the museum. 

A fundamental consideration is that the museum endowment is of sufficient size to ensure its continued operation in a first-class manner.  The Foundations have committed to an endowment of $200 million based on review of similar museums around the country. The Foundations’ staff and Board of Governors are currently preparing a budget for the operations and maintenance of the museum, as well as a forecast of the appropriate endowment size to ensure the long-term viability of the museum.  The Foundations will share their completed analysis with the City before final agreements are approved.

 

4.      Construct no less than 30,000 square feet of art exhibition space that is open to the public during regular and reasonable hours consistent with the hours that comparable public museums are typically open.

The museum’s fundamental public amenity will be its art exhibition space.  The proposed principle is intended to ensure that an ample amount of exhibition space is included within the museum to maximize public access to the Collections.

 

5.      Construct and operate an art archive that will be accessible to art professionals.   The archive will serve as the home of The Broad Collections, though pieces of The Broad Collections will continue to be displayed in the Broad residences and loaned to other institutions as part of The Broad Art Foundation’s worldwide lending program.

The Collections include approximately 2,000 artworks by more than 200 artists.  A significant element of the museum will be an archive that makes the full breadth and richness of The Broad Collections available for viewing and study by art professionals.

 

6.      For as long as the Foundations occupy the building, make good faith efforts to collaborate with Santa Monica’s schools and Santa Monica College through means such as hosting school group visits to the exhibition space and providing access to The Broad Collections for workshops, lectures, and seminars for students, educators and arts professionals.

As the museum provides outstanding educational opportunities, the Foundations would commit to collaboration with and access for the schools and college.

 

7.      Pay the School District’s Development Fee and the Child Care Linkage Fee. 

The Foundations would pay the one-time School District Development Fee and the one-time Child Care Linkage Fee.

 

8.      Reimburse the City’s and Agency’s actual out-of-pocket expenses incurred after January 12, 2009 as a result of performing the tasks enumerated in Section I, above, should the Foundations construct the museum outside of Santa Monica due to reasons outside the control of the City, its employees, or Council members. 

One of staff’s concerns is that the Foundations and City could proceed through the entitlement process, at considerable City expense, and then the Foundations could choose to locate the museum in another city that is courting them.  In order to provide the City with a level of protection, the Foundations would be responsible for reimbursing any City/Agency out-of-pocket expenses, and the City and Foundations would execute such agreement immediately.  A remaining risk is that the City could tie up the land in pursuit of a failed museum project and forgo making progress on other ultimate uses of the land.

 

Eventual Agreements

As legal documents are drafted and negotiated to reflect the agreements-in-principle, the agreements will need to address issues such as remedies in the event of default and performance milestones to ensure continued progress on development of the museum.

 

Alternatives

Council could modify the agreements-in-principle with the understanding that additional negotiation with and consideration by the Foundations may be required.  Council could also direct staff to terminate negotiations.

 

Next Steps

If the City Council approves the agreements-in-principle, City staff and Foundations representatives will initiate the entitlement process, environmental review, and negotiation of appropriate agreements.  During the period of environmental review and negotiation of the Development Agreement, the City Council, as well as the Planning Commission and Architectural Review Board, would participate in conceptual review of the proposed museum design.

 

Financial Impacts & Budget Actions

In addition to the opportunity cost of leasing the land for $1 per year, the upfront direct and indirect costs of the proposed agreements-in-principle are estimated at approximately $2.7 million, including $1 million for design assistance, $750,000 for site preparation, $900,000 for permitting and fees, and $50,000 for off-site environmental mitigation.  On May 12, 2009, Council allocated $21 million of long-term redevelopment funding capacity toward the development of the Civic Auditorium District.  With $2.7 million allocated for the City/Agency contribution toward museum development, the Public Works Departments estimates that the remaining $18.3 million will be sufficient to complete the Civic Auditorium Park.  On-going costs for parking validations are estimated at $8,000 per year.  On-going landscape maintenance costs will be identified once the Civic Auditorium Park has been designed.  Revenue forecasts from museum parking will be developed once more detailed museum operating plans have been developed. 

 

Prepared by: P. Lamont Ewell, City Manager

 

 

Approved:

 

Forwarded to Council:

 

 

 

 

 

 

P. Lamont Ewell

City Manager

 

P. Lamont Ewell

City Manager